iHerb currently serves more than 10 million customers annually in 180 countries and has added more than 250 products from The Vitamin Shoppe, with hundreds more planned for release in the coming months.
The partnership expands The Vitamin Shoppe’s range of nutritional supplement and wellness brands.
– Vitamin Shoppe Brands (a complete line of 800+ high-quality vitamins, minerals and supplements)
– Vthrive Vitamin Shop
– Bodytech (sports nutrition supplements)
– BodyTech Elite (Advanced, High Potency Sports Nutrition Formula)
“At The Vitamin Shoppe, we believe everyone should be healthy, which is why we’re excited to bring our high-quality supplements and advanced sports nutrition formulas to millions of new consumers in markets around the world through iHerb’s global expansion,” said Muriel Gonzalez, president of The Vitamin Shoppe.
“Our collection of exclusive brands and products are consistently top sellers across our U.S. operations due to their trusted quality, innovation and value. We look forward to bringing these industry-leading standards to our partnership with iHerb and its extensive international customer base.”
According to a press release about the announcement, The Vitamin Shoppe implements 320 rigorous quality assurance procedures for its range of brands, and ingredient purity and potency are verified by independent third-party laboratories.
On iHerb’s side, the retailer ships all products directly to customers from one of its GMP or ISO-compliant, temperature-controlled distribution centers located throughout the U.S. and Asia, the release said.
“Since our founding, iHerb has provided customers around the world with authentic products from trusted, trusted and respected brands. We’re proud to welcome The Vitamin Shoppe’s unique brand to our site, further enhancing our diverse product lineup,” said Lindsey Wiefels, SVP of Merchandising at iHerb.
“Our collaboration and partnerships allow us to fulfill our mission of providing the highest quality health and wellness products to customers around the world. We look forward to working with The Vitamin Shoppe to help individuals prioritize their physical and mental health.”
