Now, more than 30 years later,
Now back together, the pair have reminded fans that the secret to growing older is how you feel.
–
It starts with dropping the mirror and grabbing a spoon!
Englewood Cliffs, New Jersey
,
June 4, 2024
LONDON, Oct 23, 2020 /PRNewswire/ — Americans often restrict their activities and diets to fight the effects of aging, but more than 82 percent of Americans age 55 and older believe it’s time to include the things that age them in the anti-aging conversation.
feel
Youthfulness doesn’t just make you younger
look
Youthful
1
. that’s why
Breyers
®
Curve Smart™
2
is offering up a new kind of “anti-aging cream.” The twist? This “anti-aging cream” is none other than the creamy and delicious Breyers CarbSmart. Don’t you feel rejuvenated after just one scoop of the tasty treat?
With only 3-5g net carbs and 60-150 calories per serving, Breyers CarbSmart offers wholesome indulgence without sacrificing the taste that fans of all ages know and love. To celebrate this “anti-aging cream,” Breyers is once again teaming up with the award-winning actress and singer.
Bernadette Peters
Peters, who is reprising her role as spokesperson for the brand she has been a part of since the early ’90s, knows all too well that taking care of yourself can keep you young at heart.
“We are thrilled to partner with Breyers again for the first time in more than 30 years.”
Bernadette Peters
“The message of Breyers Curbsmart Anti-Aging Cream really resonated with me and I wanted to remind everyone that aging well isn’t just about what you see in the mirror, it’s also about what you can do to help yourself.
feel
It includes staying young and enjoying the simple pleasures of life.”
“Breyers connects people at all stages of life.”
Bentley King
General Manager of Unilever’s US Ice Cream Division.
Bernadette Peters
It’s to remind people to enjoy life’s little moments and simple pleasures, like having a cup of Breyers CarbSmart with a loved one.”
It turns out Americans agree that the secret to feeling younger can be found in the frozen food aisle: Over 83% of Americans over the age of 55 say that indulging in their favorite sweet treats, including frozen desserts, makes them feel younger than getting rid of wrinkles.
1
.
Are you ready to incorporate life’s simple pleasures as part of your anti-aging routine? Breyers CarbSmart invites you to share what makes you feel younger.
www.breyers.com/anti-aging cream
Free Breyers CarbSmart coupons
3
Proving that low carbs don’t mean low flavor, Breyers CarbSmart is available in the frozen food section of major retailers nationwide by the bar or scoop, with prices starting at 1,200 yen.
$4.67
.
For more information about Breyers CarbSmart, visit www.breyers.com or follow @Breyers on Facebook.
twitter
,
and Instagram. For more product information, visit www.breyers.com/us/en/where-to buy.html.
About Breyers
®
Breyers®, the number one large premium packaged ice cream manufacturer in the United States*, always uses high-quality ingredients. The Breyers® Pledge has made Breyers® a family favorite since 1866. Breyers® is committed to making products with 100% Grade A milk and cream, naturally derived colors and flavors, and sustainably grown vanilla. All Breyers® ice cream is made with milk from cows that are not given artificial growth hormones**. Today, Breyers® produces more than 60 delicious flavors and varieties, including Natural Vanilla, Mint Chocolate Chip, and Natural Strawberry. Breyers® products are sold in grocery stores across the United States with a suggested retail price of $1,000.
$4.97
–
$6.99
Learn more about Breyers® ongoing commitment to quality and sustainability here.
Breyers
or
www.instagram.com/Breyers
.
*Retail POS, last 52 weeks
** Suppliers of other ingredients such as cookies, candies, sauces, etc. may not be able to make this claim. The FDA states that they have not found any significant differences between dairy products derived from rBST-treated and non-rBST-treated cows.
About Unilever
North America
Unilever is a world-leading supplier of beauty & well-being, personal care, home care, nutrition and ice cream products, sold in over 190 countries and used by 3.4 billion people every day. The company employs 127,000 people and achieved sales of €59.6 billion in 2023.
North America
Some of these include Dove, Hellmann’s, Vaseline, Degree, Axe, TRESemmé, Knorr, Magnum, Ben & Jerry’s, Nutrafol, Liquid IV, Paula’s Choice, and Dermalogica.
For more information about Unilever US and its brands, visit www.unileverusa.com.
For more information about Unilever Canada and its brands, please visit www.unilever.ca
Media Contact
Elena Novak
elainenovak@edelman.com
1
Breyers CarbSmart Young At Heart Index | Online survey conducted by GWI
united states of america
in
April 2024
Along with 1,000 Americans.
2
The CarbSmart trademark is used under license from CarbSmart Inc.
Click here for details
.
3
No purchase necessary. Void where prohibited. Breyers CarbSmart “Anti-Aging Cream”
Giveaway is sponsored by Conopco, Inc., d/b/a Unilever. Open to legal residents of the 50 United States/Washington DC, age 18 or older. Start
6/4/24
in
10:02 AM EST
Ends when 1,000 prizes have been won, or
7/4/24
in
10:02 AM EST
Whichever comes first. For official rules,
www.breyers.com/anti-aging cream
.
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Source: Unilever North America
