supplements and nutrition packaging market is a division of the industry focused on designing packaging materials specifically for dietary supplements and sports nutrition products.
Much of this market segment is made up of various packaging materials such as plastic, glass, paper, and paperboard, with metals used to maintain product quality, safety, and effectiveness. Packaging comes in various forms such as bottles, jars, pouches, blister packs, and sachets to meet the unique needs of different supplements and nutritional products.
The supplement and nutritional packaging market is concerned with the designs, materials, and labels used in sports nutrition and nutritional supplement bags. This packaging serves multiple functions, including protection from spoilage, preserving freshness and potency, providing ingredient and usage information, and ensuring strict compliance with legal standards.

global Supplements and Nutritional Packaging Market Its size is expected to increase from USD 25.01 billion in 2022 to an estimated USD 38.9 billion by 2032. This growth is expected to occur at a CAGR of 4.52% from 2023 to 2032.
important revelation
- There is a growing need for supplements and nutritional packaging in North America.
- The importance of packaging in the European supplement and nutrition market.
- The role of plastics in maintaining the integrity and extending the lifespan of supplements and nutritional products.
- Bottles remain essential in the evolving field of supplement and nutritional packaging.
- Promote the growth of tablet supplements and nutritional packaging.
Supplements and nutritional packaging in North America
The North American supplement and nutritional packaging market accounts for the largest share due to the increasing trend of society seeking nutritional supplements as a new way of life. According to a US poll, approximately 77% of Americans regularly take dietary supplements. Vitamin D, vitamin C, and multivitamins are the most commonly used dietary supplements.
Herbal medicines such as ginseng and echinacea, and minerals such as calcium and iron continue to be favored by consumers in the region. This has greatly boosted the market due to the increase in the number of users in this field.
The United States holds the largest share of the supplement market. The U.S. vitamin and dietary supplement market is expected to reach $35.6 billion by 2022. This market is driven by innovations in packaging technology and packages developed for nutritional supplements and nutritional drinks.
Packaging plays an important role in maintaining the integrity, freshness, and safety of plant-based products, as well as providing information to consumers about ingredient composition, dosage, and product usage.
As consumer preferences change frequently, packaging manufacturers are responding by producing a variety of convenient and easy-to-use packaging formats to accommodate diverse lifestyles and food consumption habits.
Packaging in the European supplement and nutrition market
Europe is the second largest supplement and nutritional packaging market, followed by North America. Its presence in this segment of the market can be explained by various reasons, including the fact that more per capita disposable income is spent by consumers of supplements.
The European supplement and nutritional packaging industry is undergoing massive expansion, with a projected annual growth of 6.8%. This expansion is being driven by trends such as increased consumer health consciousness, an aging population, and increased interest in disease prevention.
This increasing demand for supplements is paving the way for packaging manufacturers to develop innovative packaging solutions that meet the functional needs and preferences of European consumers. Packaging plays an important role when it comes to the safety, quality and appeal of dietary supplements on the European market.
development and Use of environmentally friendly packaging solutions, as sustainability and environmental concerns gain increasing attention around the world, especially in Europe.Manufacturer of Packaging is strongly committed to producing sustainable packaging Materials and designs aimed at reducing environmental impact and consumer demand for green products.
Growth Trends in Nutritional Supplements and Nutritional Packaging
Dietary supplements consist of a variety of products that focus on supplementing the chemical composition of essential nutrients, vitamins, minerals, herbs, amino acids, and similar substances that are lacking in most diets. They come in a variety of forms, including tablets, capsules, softgels, powders, liquids, and gummy treats. They are different from each other and cater to different consumer tastes and needs.
Nutraceutical companies develop different types of packaging for their products. The nutritional supplement market is on the rise globally, driven by rising health consciousness, increasing aging population, growing demand for preventive healthcare, and changing lifestyles.
This progress is driven by constant product improvements and innovative packaging techniques. Packaging is perhaps the most important element, ensuring the freshness, strength, and safety of dietary supplements while providing essential data to customers. Companies are focusing on introducing advanced packaging systems that not only meet the dynamic demands of consumers but also are convenient, durable, and sustainable.
The role of plastic in maintaining the integrity and longevity of supplement and nutritional packaging
Plastics are widely used in the nutraceutical and nutritional packaging market, primarily due to their advantages of versatility, affordability, and convenience. It is commonly used for packaging most products, especially tablets, capsules, softgels, powders, and liquid or semi-liquid solutions.
Among other things, plastic containers, bottles, jars, and pouches have many advantages, such as being made of lightweight materials, being resistant to moisture and breakage, and being durable to maintain the integrity and longevity of the encapsulated supplement. Beneficial for a reason. .
Large amounts of plastic are being used in consumer packaging, raising red flags regarding its environmental impact. Keeping these issues in mind, more and more market players are working in a positive direction to try to use environmentally friendly materials in their products. plastic packaging.
This includes the application of degradable plastics, recycled plastics, and plant-based materials with similar utility but with minimal environmental impact compared to traditional plastics.
The Evolving Landscape of Supplements and Nutritional Packaging
Bottles are an integral part of the supplement and nutritional product packaging market and are one of the most widely used packaging types, as many formulations are packed into them. These bottles are used to package different types of supplements, from vitamins, minerals, herbal extracts, protein powders to liquid supplements.
The most common use of bottles in this field is the storage and dispensing of solid supplements such as tablets, capsules, and softgels. Bottles serve as convenient containers for these products, providing easy access and convenience to consumers. It also protects the supplement from external elements such as moisture, oxygen, and light that can compromise the quality and potency of the product.
Bottles are typically used to package a variety of liquid supplements, from syrups and tinctures to oil-based formulations. These bottles have proper seals and hermetic construction to prevent leakage and provide stability before and after transportation and storage.
Supplements and Nutritional Packaging Market Players
The major market players for supplements and nutritional packaging are Glanbia, Plc, Abbott Laboratories, Amway, Bayer AG, Nestlé Health Science, Vantage Nutrition, Molded Packaging Solutions Limited, Arizona Nutritional Supplements, Graham Packaging company, Alpha Packaging, Container & Packaging Supply Inc ., and Packacre Enterprises Limited.
About the author
Swapna is an experienced research consultant with expertise in conducting and analyzing complex research projects across various industries. With a deep passion for knowledge discovery and a commitment to delivering actionable insights, Swapna has successfully worked with many organizations to support informed decision-making and drive strategic growth. Swapna has built a strong track record in designing and implementing research methodologies that produce high quality data and meaningful results.
Insight source: https://www.towardspackaging.com/insights/supplement-and-nutrition-packaging-market-sizing
