The Pilates equipment market size in Japan is expected to grow by $11.46 million from 2023 to 2027, and the increasing elderly population will drive market growth, Technavio says.

new york, April 26, 2024 /PRNewswire/ — Pilates equipment market size Japan It is estimated that it will grow up to $11According to Technavio, the number will rise to 460,000 between 2023 and 2027. The market is estimated to grow at a CAGR of 9.22% during the forecast period.

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market drivers

Japan There are a lot of elderly people, and more elderly people will come in the future. In 2015, 27% of the population was over 65 years old. By 2021, that rose to 30%. By 2030, one in three people will be over 65 years old, and one in five will be over 75 years old. As people age, they need to remain flexible and strong to stay healthy. Many older people like Pilates because it is gentle and non-invasive.

Pilates machines help maintain flexibility and mobility, making them ideal for people with arthritis, osteoporosis, and other age-related issues. The Japanese government wants people to stay healthy as they age, and has launched the Healthy Japan 21 program. Pilates equipment helps with this, which is why Pilates is becoming more popular. Japan. The market for Pilates equipment is growing as older adults want to stay active and healthy.

market challenges

• Fitness products such as Pilates equipment face stiff competition from other activities such as yoga, aerobics, walking, jogging, cycling, jumping rope, dancing, trekking, hiking, and swimming. Yoga isn’t just about calming your mind. Stretching also burns calories and tones your muscles. Traditional workouts have similar benefits to strength training, improving muscle strength and relaxing muscles. Yoga poses can also strengthen your digestive and circulatory systems.
• Consumers prefer weight plates, benches, home gyms, and other strength equipment such as barbells and kettlebells.. “Big 4” Barbell Exercises – Squat, Bench Press, Overhead Press; deadlift— Provides a full-body workout and is perfect for: aerobic exercise. Some barbells are lightweight and can carry light weights.
• These alternatives have lower initial costs and lower maintenance compared to Pilates. Device. It is also widely known in developed and developing countries. Therefore, it will be difficult to obtain other fitness equipment. pilates Growing equipment market Japan.

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Segment overview

This pilates equipment market Japan The report extensively covers market segments such as:

1. product
1. 1.1 Pilates machine
2. 1.2 Pilates mat
3. 1.3 Pilates ring
4. 1.4 Pilates ball
5. 1.5 Others
2. application
1. 2.1 Commercial
2. 2.2 Residential
3. Distribution channel
1. 3.1 Offline
2. 3.2 Online
4. geography
1. 4.1 Asia Pacific

1.1 Pilates machine – The use of Pilates machines is expected to increase significantly in the coming years. These machines, like the Cadillac and Reformer, are becoming increasingly popular, especially in places like gyms and clinics where the purpose is for treatment or injury healing. We are also starting to make a new Pilates machine that looks like a chair.

• The market value of these machines is approximately 9,177.41 thousand USD Previously, Pilates machines were primarily made from natural materials such as amber and bamboo. But now companies are using newer, lighter materials like nanomaterials.
• People are also interested in using environmentally friendly materials.With these changes, more and more people Japan People seeking Pilates machines is driving the growth of this market.

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research analysis

The Japanese Pilates equipment market is seeing a growing trend in Controlology, a fitness system focused on controlled movements. Gyms are increasingly introducing Pilates equipment to cater to outdoor fitness enthusiasts. However, high-calorie foods and a sedentary lifestyle can lead to health problems such as gallstones. Pilates promotes physical activity, improves range of motion, and reduces stress through controlled breathing and mental focus.

The market is seeing a proliferation of virtual exercise and fitness applications, along with wearables and linked home solutions. Celebrities and influencers endorse wellness programs and encourage lifestyle management and smoking cessation programs. As weight loss efforts become more popular, Pilates reformers, mats, balls, rings, towers, barrels, and arcs are in high demand.

Commercial and residential spaces will house specialty and retail stores, and e-commerce platforms will expand accessibility. Pilates reformers dominate specialty stores and meet growing demand. The market is growing with an emphasis on user-friendly equipment, accessibility and versatility.

The conclusion is Japanese The Pilates equipment market is experiencing significant growth due to the shift towards a healthier lifestyle and increasing awareness about physical health. With the rise of virtual fitness solutions and celebrity endorsements, the market is poised for further expansion, offering a variety of equipment options to meet diverse consumer needs.

Market research overview

The Pilates equipment market in Japan is on the rise, especially amid the pandemic situation where people are seeking alternative fitness options. Boutique and Pilates studios are becoming increasingly popular due to their focus on strength training, posture improvement, and breath control.

Gyms and health clubs are introducing Pilates equipment to meet the growing demand for functional fitness. Increasing awareness of the risks associated with obesity, overweight, and sedentary lifestyles has led to increased interest in fitness activities that promote overall health and well-being.

Pilates equipment, such as reformers and chairs, is becoming an essential part of fitness centers and yoga classes to address joint issues and improve flexibility. Unlike high-impact exercises, Pilates provides a low-impact workout suitable for people with high blood pressure or cardiovascular disease.

The market for Pilates equipment is also influenced by the availability of high-calorie foods and the need to combat the negative effects of a sedentary lifestyle. As more people become health conscious, the demand for equipment that supports their fitness efforts is increasing.

In conclusion, the Japanese Pilates equipment market is experiencing steady growth due to the increasing focus on fitness and the need to combat lifestyle-related health issues. The integration of Pilates equipment into various fitness environments is creating promising opportunities for manufacturers and retailers to meet growing market demand.

table of contents:

1.executive summary
2 Market scenery
3 Determining market size
4 Past market size
5 Five Forces Analysis
6 Market segmentation

• product
• pilates machine
• pilates mat
• pilates ring
• pilates ball
• others
• application
• Distribution channel
• geography

7 Customer situation
8 Geographic Landscape
9 drivers, challenges and trends
10 Company scenery
11 Company analysis
12 Appendix

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Source Technavio