Women go through many changes throughout their lives. Here’s how nutritional supplement brands can help women navigate the many milestones in their lives.
Register for free: https://www.nutritionaloutlook.com/no_w/womens-health
Event Summary:
For too long, the unique needs of women have been an afterthought in the dietary supplement space. But now, women are stepping up to get the support they need. The industry is responding, offering novel ingredients and dietary supplement formulations that address the needs of women across different age groups. At this symposium, learn about the latest solutions and trends that can help you reach the female demographic more effectively.
Key learning objectives:
- Get an overview of women’s health category trends and consumer demand
- Learn about key ingredient solutions to support women’s health
- Understand the science behind dietary supplements designed for women.
Who should attend:
- Research and Development
- General Management
- Product development
- Marketing/Creative
Today’s Agenda
10:00 AM PDT The latest in herbal solutions for women’s health
Courtney Higginson, Business Manager, Supplement Ingredients, AIDP
Herbal remedies are used worldwide to help with a variety of health conditions. Advances in standardization and the identification of specific flavonoids have led to a more precise understanding of the benefits of these treatments. This presentation will discuss clinically-backed herbal remedies for pregnancy, sexuality, and premenstrual syndrome, highlighting the latest research and proven benefits.
10:30 AM PDT Live Q&A with Courtney Higginson
10:45 AM PDT A quick coffee break
11:00 AM PDT Targeted solutions for women at different stages of life.
Dr. Christopher Bailey, Scientific Director, Gencor
The women’s health supplements market size is expected to be valued at USD 41.1 billion in 2023 and reach USD 66.5 billion by 2032, growing at a CAGR of 5.6% during the analysis period. For brands that want to capture a piece of this very large market, understanding what drives women’s shopping trends is crucial for organizations looking to effectively reach, engage and ultimately sell to this key demographic. Understanding the needs of women at different life stages, from sports nutrition to perimenopause, menopause and post-menopause, and how to effectively market to those needs is fundamental to a brand’s success.
11:30 AM PDT Live Q&A with Dr. Christopher Bailey
11:45pm PDT A quick coffee break
12pm PDT Sponsored talk by GMP Labs
12:30pm PDT Live Q&A with GMP Labs
12:45 PDT Session End
Speakers:
Courtney Higginson
Business Manager – Supplement Ingredients
ADP Co., Ltd.
Courtney Higginson, originally from New Zealand, has a degree in Biological Sciences and Human Nutrition. She holds a Bachelor of Science in Biological Sciences from the University of Auckland and a Postgraduate Diploma in Science from Massey University, graduating with honours in Human Nutrition. Courtney has experience working in the health and life sciences industry around the world, particularly in the areas of food safety microbiology, clinical research and product development. She is passionate about nutrition and research and loves data analytics.
Dr. Christopher Bailey
Scientific Director
Jengkor
Dr. Christopher Bailey serves as the Director of Scientific Affairs at Gencor. After earning his PhD in Exercise Physiology from the University of Miami, Christopher gained experience in various areas of the dietary supplement industry, working in regulatory and scientific affairs with direct-to-consumer brands and ingredient manufacturing and distribution companies. Currently, Christopher translates Gencor’s emerging ingredient data into content that is shared and used by product formulation, marketing and brand teams for dietary supplements, functional foods and personal care products.
Register for free: https://www.nutritionaloutlook.com/no_w/womens-health
