Ahead of Hypebeast Flea New York on May 18th and 19th, Hypebeast is spotlighting each of the more than 30 vendors participating in the event, providing an overview of their practices, their inspiration, and what they bring to the event. We are introducing what is planned. It’s free to attend Hypebeast Flea New York — sign up here
The DIY spirit shines through in Extra Vitamins’ T-shirts, hoodies, and other merchandise, all hand-dyed and hand-printed in the brand’s sunny Brooklyn studio. With a graphic-driven look that’s both psychedelic and playful (think oversized embellishments, puff-his-prints, and noisy details), the brand offers a simply fun vibe. We also place great importance on the process of using rare “testers”. And the misprints were sold along with the prettier pieces. All this and more will be on display at Hypebeast Flea New York. The Extra Vitamins team also plans to do live screenprinting.
Describe your brand to someone who doesn’t know you yet.
Extra Vitamins is an artist-run clothing brand based out of a sunny studio in Brooklyn. Our studio is also an experimental printing and dyeing factory, where all pieces are screen printed and tie dyed by hand. We use recycled cotton t-shirts and limit production to make them sustainable and holistic. I try to express clothes that make the person wearing them feel good. Clothes for sun gazing, rock collecting, meditation, magical rituals, getting high, mountain climbing, hiking, and blissful moments.
What inspires you most about New York?
It’s special to perform somewhere with so many other artists. Keep your creative energy high. We get a lot of inspiration from scouring bookstores and record stores around town, looking for vintage psychedelic magazines, old field guides, etc. Getting out of the city is also important to my soul and I love camping in the Catskill Mountains. Hiking in Harriman.
What do you have planned for Hypebeast Flea?
Choose from several graphics and blanks and do live screen printing at our booth. We’ll also have some new pieces for summer, in addition to the past few drops of clever combinations of graphic tees and dyes.
Are there any other vendors you’re looking forward to checking out at Hypebeast Flea?
Furniture is from Lichen, like-minded clothing is from ALL CAPS STUDIO, and handmade bags are from FSP Outdoors! And I’m excited to meet new people!
