FS8, the fitness brand known for its innovative combination of Pilates, tone and yoga, announced a major global expansion with the successful launch of its flagship studio in March. Austin, Texasthrough a master franchise agreement South Korea,England, Europe. In collaboration with Embrace, the Master Franchise Company in South Korea, and Club Sports Group as the Master Franchisee in the United Kingdom and United Kingdom. Europethis strategic expansion is a major milestone in FS8’s commitment to introducing scientifically-backed fitness concepts to a global audience, helping fitness enthusiasts around the world discover new holistic approaches to health and wellness. access to a variety of approaches.
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FS8 – F45’s newly launched Pilates brand – Origin Australiais a low-impact, high-energy exercise approach developed to strengthen both body and mind, combining Pilates Reformer with mat work, toning exercises, and yoga warm-ups and cool-downs. “FS” stands for Functional Style, paying homage to F45’s core training methodology while maintaining its signature F45 style. Designed to help everyone build healthy posture, flexibility, strength and mobility. The “8” refers to the number of scientific components that support strength, spanning aerobic exercise, mobility, posture, coordination, resistance, mental health, balance, and flexibility.
With dozens of workouts and over 5,000 exercises, no two workouts are the same. The 50-minute circuit-based workout includes three modalities:
- pilates: Reformer mat Pilates exercise using Pilates box, jump board, Pilates ring, slider, dumbbell, activation band, and Chi-ball
- tone: Abs and core focus, static stretches, PNF stretches, dynamic movements, activation and arm exercises using dumbbells, activation bands, foam rollers, trigger point balls, and chi balls.
- yoga: Utilizes power flow, hatha, slow flow, basic and yin exercises, yoga straps and blocks
in South Koreathe master franchise agreement will see the opening of multiple FS8 studios across the country, starting with the Seisui flagship store.
“Our vision in bringing FS8 to the Korean market goes beyond simply introducing another training method. With a focus on total health, we believe that FS8’s arrival in Korea will help raise awareness of the meaning of training. I believe it will change.” jamie kimCEO F45 and FS8 South Korea. “Together, we aim to revolutionize the fragmented Korean Pilates and yoga market and provide an opportunity to take the entire fitness industry to new heights.”
Similarly, FS8 continues its momentum in major cities across the UK; Europe, following the opening of its flagship studio in Oxford Circus, through a comprehensive master franchise strategy. These expansions will position us to offer FS8’s unique blend of Pilates, Tone and Yoga to European fitness enthusiasts.
“We are thrilled to be introducing the FS8 brand and our full-body training approach in the UK and abroad,” said Club Sports Group CEO. Travis Frenzel. “Since opening at Oxford Circus, London, our classes are consistently at capacity, further proof that our scientific exercise approach resonates with consumers of all fitness levels. ”
“This is an exciting next step for us as we provide a best-in-class option to expand our services in the franchise community. FS8 is a unique, cutting-edge Pilates workout and a new addition to innovative Pilates training. We have set very high standards and our members rave about this,” said F45 Training CEO. Tom Dowd. “We couldn’t have found a better partner to bring FS8 to the UK. Europe, and South Korea. ”
Additional FS8 studios recently opened in the U.S. include Weston Lakes, Florida; Royal Oak, MichiganFoxboro, and Dedham, Massachusettsplans are underway for continued national expansion.
To learn more about FS8 and see the class schedule, visit FS8.com or follow FS8 on Instagram and Facebook.
