Supply6, a Bengaluru-based health food brand founded in January 2019 by Vaibhav Bhandari and Rahul Jacob, has roped in former South African international cricketer, AB de Villiers as its brand ambassador and investor. Known for its commitment to balanced nutrition, Supply6 offers holistic health supplements designed to promote a healthier lifestyle. Its flagship product, Supply6 360, embodies a holistic approach to nutrition, perfectly aligned with AB de Villiers’ 360-degree cricketing aptitude.
This strategic partnership combines his athletic excellence with Supply6’s commitment to essential nutrition aimed at inspiring healthier living. Supply6’s foundation is deeply rooted in scientific research and nutritional principles. Each product provides varying levels of the six essential nutrition pillars – protein, carbohydrates, fat, vitamins, minerals and fiber – tailored to meet specific health needs.
Commenting on the partnership, AB de Villiers said:“I am thrilled to join forces with Supply6. As an athlete, I recognize the important role nutrition plays in my health and performance. Their commitment to comprehensive, convenient nutrition solutions aligns with my dedication to peak performance and health. I’m excited to see the brand expand rapidly and am excited to support the company in its mission to promote healthier lifestyles.”
Vaibhav Bhandari, co-founder and CEO of Supply6, said:“In a crowded nutritional products market, we noticed that many of our customers were suffering from Vitamin D and Vitamin B12 deficiencies and various issues related to gut health. This insight led us to develop Supply6 360, a comprehensive range of essential nutrients including vitamins, minerals and probiotics in one supplement. We are thrilled to partner with AB De Villiers, whose dedication to fitness overlaps with our philosophy. His nickname, Mr. 360, is a perfect fit for our flagship product. Together, we aim to revolutionise the market and encourage healthier eating habits.”
Rahul Jacob, co-founder of Supply6, said:: “Supply6 understands that everyone has different nutritional needs, so we offer carefully curated products that balance variety and specificity. Our supplements are designed to address a variety of needs, from holistic formulas that fill nutritional gaps to targeted solutions for specific goals such as health foods, energy boosters and specific deficiencies.”
“AB de Villiers’ dynamic approach to both his career and health aligns perfectly with our vision, making him a great fit for our brand. We are confident that this collaboration will strengthen our connection with our audience. His esteemed reputation in the sports world reflects the trust and quality we aim to deliver in our products. Our mission is to provide quality nutrition to everyone without compromise and we believe this partnership will inspire more people to make nutrition and health a priority.”
