Continuum, which offers members an “intentionally exclusive community” with the help of artificial intelligence, is a new luxury wellness center set to debut as a flagship in New York this May.
The new club will occupy more than 25,000 square feet of space in the historic Archives Building at 676 Greenwich Street off Christopher Street, and will actually use artificial intelligence to create a “comprehensive and individually customized club.” ” staffed by the team that creates the experience. Dear guests.
In addition to “traditional” gym services, members can enjoy massages, hyperbaric oxygen therapy, Himalayan salt saunas, IV therapy, cold plunge treatments, and more.
“Our club in Greenwich Village has been meticulously curated to house cutting-edge technology and services in the wellness space, and to do so in a consistent, purposeful, upscale environment. ,” said Tom Wingert, former head of marketing for Lululemon. Continuum’s chief revenue officer said in a statement: “We brought together an extraordinary team of New York City-based artisans to create a sanctuary in the heart of the city that deeply incorporates nature in a way that celebrates the heritage of the neighborhood and encourages tranquility in the midst of busy city life. The space is truly one of a kind.”
Details of the center’s pricing model are still under wraps, but the new destination is reminiscent of Hudson Valley Ranch, an ultra-bougie wellness retreat that just opened an hour north of New York City. Although the “menu” of activities on the site is different, we suspect that the same New Yorkers who are booking a long weekend stay at Ranchi will flock to Continuum to secure memberships on its first day of opening. I’m imagining it. (Speaking of which, you can add yourself to the waiting list here).
While our collective obsession with all things immersive seems to be (finally?) winding down, the digital event space Hall des Lumières pivoted from its original immersive art business model just a few months ago. ), are New Yorkers’ attention shifting to high-end items? , an expensive “gym” that is more than just an exercise space? It seems so.
So, say “hello” to luxurious wellness powered by artificial intelligence.
