Lindsay Madden Nadeau, Senior Director of Wellness Strategy at Red Sea Global (RSG) will be speaking. green loop 2024.
greenloop is blooloop’s sustainability conference, focused on networking and knowledge sharing to raise awareness of how operators and suppliers in the global attraction industry can minimize their impact on the environment.
Red Sea Global’s commitment to sustainable development
With the opening of the first destination scheduled for 2023, RSG is working to redefine how project development is executed. With a focus on luxury, sustainability and innovation, the developer plans to have a portfolio of 50 resorts on Saudi Arabia’s Red Sea coast by 2030. At the core of each resort is a strong commitment to protecting the natural environment and ensuring that it is protected. For future generations.
Madden Nadeau is the Senior Director of Wellness Strategy at Red Sea Global (RSG), a privately held company wholly owned by Saudi Arabia’s sovereign wealth fund, the Public Investment Fund (PIF).
Madden Nadeau leads the wellness strategy for Red Sea and AMAALA, two exceptional regenerative tourism destinations that aim to set new standards in sustainable development and put Saudi Arabia on the global tourism map doing.
She will actively lead RSG’s wellness strategy, supporting development teams across the portfolio to identify and analyze industry insights and translate these into an actionable strategic roadmap to realize RSG’s ambitions for regional wellness. is responsible for converting it into Madden-Nadeau’s expertise will help bring strength and credibility to international communications, ensuring both projects become global reference points for health and well-being.
Madden-Nadeau has more than 20 years of experience in the hospitality industry, working for top hospitality leaders around the world. She has worked extensively with brands such as Accor, Raffles, Fairmont and Orient Express, leading global wellbeing strategy, brand creation, programming, project management, design and pre-opening. Lindsay’s mission as an industry disruptor ensures strong differentiation and strategy are at the heart of each project.
Previously, Mr. Maddenardeau held the position of Global Director of Wellbeing at Accor for seven years and has served as a judge for the World Spa & Wellness Awards for 10 consecutive years. She is also Vice Chair of the Global Wellness Tourism Initiative by the Global Wellness Institute and Founder of Meraki Bespoke Wellness Strategies.
Madden-Nadeau holds a degree in Clinical Sports Therapy from the Canadian College of Therapeutics and is a participant in the University of Cambridge’s Sustainability Leadership Program on Sustainable Real Estate for the Built Environment.
Sustainability needs to be built into projects from the beginning
RSG CEO John Pagano emphasized the following in a conversation with blooloop in 2023: The urgency of climate change countermeasures.
One of my favorite quotes is, “We are inspired by nature, but guided by science.” We came to the conclusion early on that sustainability alone was no longer enough. Sustainability, by definition, means maintaining the status quo, and in some ways that’s great. However, we are past the point where we can simply maintain the status quo.
The world is moving in a scary direction. As humans, we need to start working on actually undoing the damage.
John Pagano, Red Sea Global CEO
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