Ayurveda-based wellness brand Siddhalepa has unveiled its presence in the Middle East, particularly in the United Arab Emirates.
The auspicious occasion, which was recently celebrated at the Pullman Hotel in Deira, Dubai, symbolizes a new era of holistic wellness in the region.
The launch event began with a warm welcome address by Rev Sherif, representative of the Sri Lanka Business Council in Dubai and Northern Emirates, setting the tone for an evening of cultural significance and health advocacy.
Mr. Udaya Indraratna, the esteemed High Commissioner of Sri Lanka to the United Arab Emirates, recalled the historical importance of Siddhalepa in Sri Lankan households and highlighted the deep impact it had on generations.
His insights reveal the brand’s heritage and potential for transformation in the UAE.
Mr. Alexi Gunasekare, Consul General of Sri Lanka to the UAE, gave an insightful speech, reinforcing Sri Lanka and the UAE’s shared values and commitment to holistic health.
Mr. Asoka Hetigoda, Chairman of Hetigoda Group, Ayurveda Ratna, gave a presentation highlighting the Hetigoda family heritage and the brand’s wide range of over 150 Ayurvedic medicines and wellness products.
The Hetigoda Group is deeply rooted in Ayurveda, Hera Wedakama, the country’s indigenous therapeutic and preventive medicine system that is over 200 years old. The story of Siddhalepa originates from Walpora, Imaduwa, a remote village in the Galle district of Sri Lanka’s deep south. Dr. Hendrik de Silva Hetigoda is a renowned nephrologist.
Astrologers created Siddhalepa Balm, Sri Lanka’s first commercial Ayurvedic product.
His son, Deshabandhu Dr. Victor Hetigoda, was given the rights to Siddhalepa Balm in 1972 and expanded the product range and introduced international standards.
Founded by Dr. Victor Hetigoda, Deshabandhu, the Hetigoda Group has evolved into a global beacon of Ayurvedic excellence, with a heritage that ranges from humble beginnings to international acclaim.
Sidhalepa’s journey embodies the essence of holistic health and enriches lives across continents, setting up clinics, Ayurvedic hospitals and resorts, and is commonly used in countries outside Sri Lanka such as Germany, Slovakia, the Czech Republic and the Maldives. We offer a wide range of products. United Arab Emirates.
Mr. Asoka Hetigoda highlighted Hetigoda Group’s key Ayurvedic products – Siddhalepa, Spirivikki, Asamoda Gum, LibuPro and Ayur Diacin. His emphasis on personalized wellness solutions resonated deeply with attendees and underscored Siddhalepa’s commitment to personal health and vitality.
Siddhalepa Ayurvedic products are exported to more than 20 countries including the United States, China, Russia, Germany, Switzerland, Japan, Czech Republic, and the United Kingdom.
Bulgaria, France, Taiwan, UAE, Latvia, Poland, Republic of Maldives, etc. All Siddhalepa products are manufactured in accordance with international standards of ISO 9001, ISO 14001, ISO 22000, HACCP, GMP and FDA.
Among the esteemed guests were Mr. Suren Swaminathan, Chairman of the Sri Lanka Business Council – Dubai & Northern Emirates and his senior officials, representatives of SriLankan Airlines, AccorHotels, Tushani’s Restaurants, Emaar Hospitality and other prominent organizations. The collaborative spirit drove Siddhalepa’s expansion into the UAE.
Mr. Darshana Kabraal expressed his heartfelt gratitude on behalf of Siddhalepa and thanked all distinguished guests and partners for their unwavering support.
The launch event culminated with a stunning Sri Lankan cuisine luncheon, symbolizing the fusion of tradition, innovation and gastronomy. This is a true testament to Siddhalepa’s holistic approach to happiness.
Siddhalepa’s arrival in the UAE heralds a new chapter in the region’s pursuit of holistic well-being, bringing centuries of Ayurvedic wisdom to modern lifestyles. J
